Sales productivity is one of the biggest challenges for B2B organizations. A big part of this challenge is managing field agents so that their time is used efficiently on the right tasks. Sales order management requires administering tasks and objectives to improve processes. Here are 3 helpful tips to help you improve your business’s sales efficiency:
1. Identify sales processes
Albert Einstein said it best: “we can’t keep doing the same thing over and over again and expect different results each time”. It’s imperative that your team can identify what works or not in your sales process to weed out mistakes. By identifying strengths and weaknesses in your process, you can determine which steps you need to take to improve. Ideally, a quarterly revision of processes and a yearly post mortem of your activities can make a difference on how your team deals with issues.
2. Give your team proper training
There’s plenty of companies out there that don’t have a sales training process set up. Training is an integral part of any business, but training your sales force has to be a priority. As a matter of fact, continuous training can generate up to 50% higher net sales per agent. However, you need to keep in mind that habits are hard to break, and your sales reps will set aside training often; which is why constant training has to be embraced.
3. Optimize activities
After you’ve identified key areas of improvement; reviewed processes; found strengths; and have trained your staff; you need to take action to optimize activities. You can start by aligning team members with marketing activities, objectives, goals, and even responsibilities. When you’re sure you’ve aligned your team with a clear method of revision and improvement, make sure you also have the right tools to take advantage of your team’s full potential.
We hope these 3 great tips to improve sales efficiency help your business. If you’d like to know how Orders in Seconds can help your business grow and improve your sales, please take a look at our business solutions for Sales Order Management here.